The Right People in the Right Room
Changes Everything
For women founders doing $500K+ who are ready to scale with clarity and turn business success into real wealth.
An intimate, curated room for
higher-level conversations
There comes a point…
where it’s no longer about starting a business…
It’s about scaling it into something that builds real wealth.
The conversations you need?
Harder to find.
The strategies that actually matter?
Not always shared openly.
The rooms where wealth, ownership, and real scaling are discussed?
Difficult to identify.
And at some point, you realize:
The right conversation can shift
your strategy.
The right introduction can change
your trajectory.
The right room can expand what you believe is possible.
I built the room
I wished
I would have had .
Nice to meet you!
I’m Natalie Lemas Hernandez
Over the last decade, I’ve learned that building a successful business and building real wealth are not the same thing.
The biggest shifts in my life happened by
getting in the right rooms:
• A single conversation
led to a real estate strategy that added
millions to my net worth
• The right introduction saved me thousands on my taxes.
Through business growth and
strategic leverage I have:
• Built a $5M+ business
• Grown a $15M+ personal net worth
• Acquired multiple commercial properties using smart financing strategies
But more importantly, I learned how to turn business success into long-term generational wealth.
For years, I traveled out of state to find rooms where people openly talked about ownership, equity, leverage, and wealth strategy — not just hustle.
So I decided to create that kind of room here, and make it free.
This space is for women who are actively building — women who are taking risks, making moves, and ready for the next level with the right strategy, connections, and conversations.
That’s why I built this room.
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“Natalie changed the way I think about wealth. I went from focusing on income to building real assets. Buying my building shifted everything—I now operate like an owner on every level.”
—Belen Meyers, Owner, Belén Meyers Law
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“We had been thinking about our next move for months, but didn’t have clarity. One conversation shifted everything. Natalie has a way of simplifying big decisions and helping you move forward with confidence.”
— Nichole Schoener, Co-Founder, Ampersand Studios
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“I’ve never been surrounded by people who think about wealth this way. I’ve realized I didn’t have the right people in my life to guide me to the next level of success. Natalie and her team are the best!”
—Caitlyn, Owner, Papaya Holistic Hair Studio
Real operators.
Real conversations.
No gatekeeping.
Real operators. Real conversations. No gatekeeping.
Save Your Seat!
WEDNESDAY | SEPTEMBER 23RD
2:30p-5:00pm
The Lark House - Meridian, Idaho
GUEST SPEAKERS:
Brenda Lee, Executive Coach
Jeanine Barkan, CVA, CEPA
Brenda Lee helps high-performing leaders navigate burnout, major transitions, and growth with greater clarity and confidence.
Jeanine Barkan helps business owners understand what their companies are truly worth and how to build a more valuable, transferable business.
Together, they’ll share practical insights on leadership, valuation, and building lasting wealth.
The Afternoon Agenda
Arrival + Connection
2:30 PM
2:45 – 3:35 PM
Panel: Staying Clear Headed and Building for Exit, with Brenda Lee and Jeanine Barkan, CVA, CEPA
3:35 – 3:55 PM
Open Q&A with Brenda and Jeanine
3:55 – 4:15 PM
Curated Roundtable Conversations
4:15 – 4:45 PM
Wealth Strategy with Natalie Lemas Hernandez
4:45 – 5:00 PM
Open Q&A with Natalie
5:00 – 5:15 PM
Curated Table Conversations: Wealth & Ownership
5:15 – 5:30 PM
Closing & Connection Time
When you're doing $500K+, the questions change.
And the rooms you NEED become harder to find.
Are you an established business, but not yet to $500k in revenue?
JOIN THE ROUNDTABLE
WHO THIS IS FOR:
• Women founders doing $500K+
• Scaling, hiring, building systems
• Thinking beyond revenue → generational wealth
• Ready for higher-level conversations
WHO THIS IS NOT FOR:
• Under $500K revenue
• Beginner stage
• Looking for surface-level networking
• Expecting a pitch
our promise
NOTHING WILL BE SOLD IN THIS ROOM
No pitch. No offer at the end.
No surprise ask.
This event exists because being in the right room with the right women is valuable in itself. That’s the whole point.
A few questions you might have…
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Gross annual revenue. We're looking for women who have built established, operating businesses with real teams and real decisions ahead of them.
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Yes. Apply and let us decide. The worst that happens is we connect you with something else that's a better fit right now.
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There is no ticket price. Attendance is free.
What it does require is that you meet the application criteria — because the value of this room depends entirely on everyone in it being at a similar stage. We're not selective to be exclusive. We're selective because that's what makes the conversation worth having.
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Not in the traditional sense. There's no open networking hour or business card exchange. This is a curated conversation — which means the connections that form are intentional, not accidental.
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No. Nothing is for sale. No pitch, no offer, no surprise ask at the end. The value is in the room itself.
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Because the quality of the conversation depends on the quality of the room. We review applications to make sure every woman there is at a similar stage — so no one is shrinking the conversation and no one is being left behind.
totally free yet private community
Attendance is curated
so the room stays intentional.
We review every application to ensure the conversation stays relevant, honest, and high-value for everyone in the room. If it's the right fit, we'll be in touch.
Step into the room built for where you're going.
Step into the room built for where you're going.
If you're building a serious company and thinking beyond revenue into long-term wealth, ownership, and what comes next, we'd love to meet you.